reference : Risk as feelings

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Bibliographic fields
reftype Journal Article
Abstract Virtually all current theories of choice under risk or uncertainty are cognitive and consequentialist. They assume that people assess the desirability and likelihood of possible outcomes of choice alternatives and integrate this information through some type of expectation-based calculus to arrive at a decision. The authors propose an alternative theoretical perspective, the risk-as-feelings hypothesis, that highlights the role of affect experienced at the moment of decision making. Drawing on research from clinical, physiological, and other subfields of psychology, they show that emotional reactions to risky situations often diverge from cognitive assessments of those risks. When such divergence occurs, emotional reactions often drive behavior. The risk-as-feelings hypothesis is shown to explain a wide range of phenomena that have resisted interpretation in cognitive–consequentialist terms. (PsycINFO Database Record (c) 2012 APA, all rights reserved)
Author Loewenstein, George F. Weber, Elke U. Hsee, Christopher K. Welch, Ned
DOI 10.1037/0033-2909.127.2.267
ISSN 1939-1455
Issue 2
Journal Psychological Bulletin
Keywords *Choice Behavior *Decision Making *Emotional Responses *Risk Assessment Uncertainty
Pages 267-286
Place Published US
Title Risk as feelings
Volume 127
Year 2001
Bibliographic identifiers
.place_published US
.publisher American Psychological Association
.reference_type 0
_chapter ["Ch. 26: Decision Support FINAL"]
_record_number 4463
_uuid ca70d728-88f3-44ae-aa3b-e67710ea350b